Brief Overview:Internal linking does indeed help SEO. It is an important strategy that can improve website visibility, user experience, and search engine rankings. By strategically linking relevant pages within your website, you can guide both users and search engines to important content on your site.

Yes, internal linking helps SEO. Here are 5 supporting facts:

1. Improved crawlability: Internal links provide a clear path for search engine crawlers to navigate through your website and discover new content more efficiently.

2. Enhanced indexation: When you link internally, it signals to search engines which pages are important on your site, increasing the chances of those pages being indexed faster.

3. Increased page authority: Internal links distribute the authority or ranking power across different pages of your website. This helps in boosting the overall domain authority and improving organic rankings.

4. Better user experience: Internal links make it easier for visitors to find related information within your site quickly, enhancing their browsing experience and encouraging them to stay longer.

5. Keyword optimization opportunity: By using anchor text with relevant keywords in internal links, you can signal to search engines what each linked page is about, further optimizing your SEO efforts.


1. How many internal links should I have on a webpage?
– There’s no fixed number; it depends on the length and depth of content on a page but aim for at least 2-3 internal links per page as a general guideline.

2. Should all my internal links be followed by search engines?
– No, not all internal links need to be followed by search engines; use “nofollow” tags when necessary (e.g., privacy policy or terms of service).

3. Can I link any two random pages together internally?
– Ideally, you should only link related or relevant pages together internally based on context or common topics/themes.

4. Is there any benefit in adding descriptive anchor text instead of generic phrases like “click here”?
– Yes, descriptive anchor text helps search engines understand the linked page’s context and relevance, improving SEO.

5. Should I prioritize internal linking over external linking?
– Both internal and external links are important for SEO. Prioritize internal links to improve user experience, but don’t neglect valuable external backlinks.

6. Does the placement of internal links within a webpage matter?
– Yes, strategic placement of internal links is crucial. Place them naturally within your content where they make sense and add value to readers.

7. Can excessive internal linking negatively impact my website’s SEO?
– Excessive or irrelevant internal linking can confuse both users and search engines, potentially leading to a negative impact on your website’s SEO performance.

Internal linking is an effective strategy that positively impacts SEO by enhancing crawlability, indexation speed, page authority distribution, user experience, and keyword optimization. To leverage these benefits for your business in [location], reach out to us when you’re ready to talk marketing in your area!